Fundraising

Code of ethical standards developed by the Association of Fundraising Professionals (AFP) (originally adopted in 1964; amended October 2014) Includes guidance surrounding issues of public trust, transparency and conflicts of interest; treatment of confidential and proprietary information; solicitation and stewardship of philanthropic funds; and, compensation, bonuses and finder's fees.

This is a sample fundraising plan that outlines the organization's strategic direction, key programmatic areas, fundraising and growth strategies.

These plans are intended to guide the Conservancy’s work and help it prioritize its activities. This Fundraising Plan is an outcome of the 2006 retreat.

This study provides a snapshot of key metrics & benchmarks for nonproft e-mail communications, online fundraising & online advocacy, primarily taken from an in-depth review of statistics from 15 non profit organizations.

A publication of the Association of Fundraising Professionals addressing FAQs surrounding the ethics of fundraising.

This presentation focuses on the fundamentals of nonprofit development along with tools and approaches to adapt to your own situation.

A basic guide designed to assist local governments and non-profit organizations interested in pursuing funding for their community recreation and conservation projects.

One-page fact sheet offers tips for cultivating a group of major donors.

Sample sponsorship program targeted at corporate and private businesses.

Sample plan to develop effective fundraising practices and stronger membership program.

A collection of links to resources that can help organizations large and small raise more money from their appeal letters. (Print version of WeConservePA guide. 3 pages.)

Member firms of the Giving Institute adhere to these ethical standards.

Ken Goldstein has been working in nonprofits and local government agencies from Santa Cruz, to Silicon Valley, to Sacramento since 1989. Ken started "The Nonprofit Consultant Blog" in March 2006 as a means of sharing his experiences and examples -- both good and bad -- of developments and trends in the nonprofit sector.

Sample gift agreement that can be adapted by land trusts to use for cash donations to fund a particular project. Includes provision regarding naming a place after the donor.

Sample gift agreement for cash donations that can be adapted and modified by conservation organizations.